60 min
Broadcaster-led FAST channels: lessons from early African launches
What broadcasters have learnt from launching their own free streaming channels.
Content Streaming Summit · Africa 2027 · 23–24 February · Cape Town, South Africa
Free, ad-supported and FAST
Programme track
Free viewing is reshaping the field. Who wins from it?
Questions this track will tackle
- What have early broadcaster-led FAST launches in Africa taught us?
- YouTube and social video: competitor, partner or distribution channel?
- What will it take for advertisers to trust streaming audiences?
Sessions in this track
Tuesday 23 February
60 min
The YouTube effect: competitor, partner or distribution channel?
How platforms and broadcasters are working with, and against, social video.
60 min
Ad-tech, measurement and the case for advertiser trust
What advertisers need before they move budget to streaming.
Speakers in this track
- Nada WotshelaSouth African Broadcasting Corporation
- Anice Hassimimmedia
Join us in Cape Town
23–24 February 2027 · The Capital 15 on Orange, South Africa